Mello – the Event Mascot of ICC Cricket World Cup 2007 – is starting to make his presence felt as he and the Caribbean gear up for the biggest undertaking in regional history.

Just last week, the friendly character was out and about in New York City as officials of ICC Cricket World Cup West Indies 2007 Inc. and some of the nine Local Organising Committees (LOCs) held a joint outreach promotion for the media and special guests.

In his first international outing, Mello seized the opportunity to go sightseeing in the "melting pot of the world" and was spotted at various well-known landmarks as well as meeting and greeting New Yorkers and visitors to the Big Apple alike.

Whether it was riding the subway, hailing a trademark yellow cab, strolling on Broadway and Wall Street or posing for photos with officers of the New York Police Department (NYPD) and tourists, Mello thoroughly enjoyed his packed agenda.

The next five months will be increasingly hectic for the lively mascot as momentum builds towards cricket's premier event. He will embark on various promotional engagements, including a tour of the nine Host Venues across the Caribbean early next year before the tournament takes place in March and April.

Next stop though will be India later this month for the ongoing ICC Champions Trophy.

Look out for Mello at the Taj Mahal!